Dr. Eli cook

An award-winning historian of American capitalism, Eli Cook is an Associate Professor of history at the University of Haifa, where he is also head of the American Studies program. His first book, The Pricing of Progress: Economic Indicators and the Capitalization of American Life came out with Harvard University Press in 2017 and explored how Americans came to measure almost everything in units of money. The book won the Society for U.S. Intellectual History’s Best Book Award as well as the Morris D. Forkosch Best Book Prize from the Journal of the History of the Ideas. He is currently finishing his second book on the history of choice menus and the rise of platform capitalism, Titled Choose Your Own Captivity: Choice Architects and the Analog Origins of Digital Capitalism, it will be published by Penguin Random House in 2025 . His work has been published in The Atlantic, Time, Jacobin, Raritan, The Chicago Tribune, American Prospect and Dissent. He received his PhD from Harvard University in 2013. Along with his academic work, Eli is a well-known public intellectual in Israel, often appearing on television and radio to analyze and comment on American politics, the economy, elections and more.